Fashion Marketing Course | Study at Collarts

STUDY FASHION MARKETING

If you dream of a career as a Fashion Brand Manager, Visual Merchandiser, Buyer, Fashion Blogger, Wholesale Account Manager, Stylist, Fashion Publicist, Event Manager or Creative Director, this course is for you.

The Fashion Marketing course is perfect for people wanting to work in the fashion industry in styling, event management, marketing, and business. You will be taught and mentored by industry experts who are currently working within major brands, fashion houses and agencies.

With an emphasis on fashion business, you will undertake fundamental units such as the history of fashion, styling, fashion merchandising, entrepreneurship, marketing and PR. Students will also have opportunities to apply their studies by partaking in sought-after internships at major events like Melbourne Fashion Week, Ego Expo, and more.

Collarts offers students a variety of real-life industry experiences so that they are career-ready when they graduate. Through our industry partnerships, students have opportunities to partake in a variety of real-world fashion experiences, gaining access to industry connections.

Students will graduate with a well-rounded understanding of the fashion industry, both in Australia and overseas.

DOUBLE DEGREE NOW AVAILABLE

The Double Degree: Bachelor of Applied Business (Fashion Marketing) and Bachelor of Design (Fashion & Sustainability) course is perfect for people who are interested in both the contemporary issues associated with garment design and construction methods, as well as the business acumen and skills required for the fashion retail business.

CRICOS CODE

→ Bachelor of Applied Business (Fashion Marketing) - 2 Years: 096728K
→ Bachelor of Applied Business (Fashion Marketing) - 3 Years: 104500D

→ Diploma of Applied Business (Fashion Marketing) - 2 Trimesters: 096729J
→ Diploma of Applied Business (Fashion Marketing) - 3 Trimesters: 104388K

OPPORTUNITIES & EXPERIENCES

→ Gain an in-depth understanding of fashion business, marketing, publicity, entrepreneurship and social media

→ Learn practical skills in fashion merchandising, styling and trend forecasting

→ Work on industry projects with fashion designers and brands

→ Get hands-on experience running fashion shows, installations and gallery events

→ Develop an industry-relevant portfolio of creative projects

→ Study on-campus, online, or mixed*, with access to all of Collarts’ campus facilities

→ Partake in several opportunities including a 60-hour work placement, sought-after internships and experiences at major events like Melbourne Fashion Week, Ego Expo and more

*To transfer from online to on-campus, terms and conditions apply, including meeting GTE criteria. Contact international@collarts.edu.au for more information.

DISCOVER MORE ABOUT FASHION MARKETING

MEET THE STUDENTS WHO ORGANISED THE COLLARTS CLOTHES SWAP

Clothing swaps are one of the easiest ways to encourage ethical fashion consumption in everyone: all it requires is clothes, people, and a passion for sustainability. Carrying that same passion in hand, meet the students who commemorated National Swap Day by creating their own event on-campus!

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REFLECTING ON FASHION AND SELF WITH DR RACHEL MATTHEWS

Miles away from rainy London, Dr Rachel Matthews continues to foster her knowledge in contemporary fashion and the communities within. From studying fashion at Central Saint Martins to working on fashion visuals for Elle, Brides and Fashion Forecast magazines, get to know what inspires Collarts' Head of Fashion.

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BEHIND THE SCENES OF MELBOURNE FASHION WEEK

Partnering up with Victoria's iconic Melbourne Fashion Week (MFW), Collarts students from Fashion Marketing, Digital & Social Media, and Interior Design students collaborated on a public project called Through The Looking Glass.

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EBONY TEWIERIK WANTS YOU TO EMBRACE THE NORTHSIDE

For Ebony Tewierik, moving to Melbourne wasn't a snap decision; it was in trips from New South Wales to Melbourne that she found herself venturing north, captivated by its sense of community. It didn't take long for Ebony to find her perfect match at Collarts studying Fashion Marketing, and her blog Find Me Northside shows just how much she has fallen into love with Australia's fashion capital.

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Industry PARTNERSHIPS

"To have a sustainable career in any aspect of fashion, you need to understand the big picture. I think it’s really crucial to understand that Fashion Marketing is not just one thing or one type of activity—its ever-expanding."

DR. RACHEL MATTHEWS

Head of Fashion

"When I started the course, it was more about personal fulfillment. I really wanted to further my knowledge and learn about something I am passionate about. You learn so many diverse skills at Collarts that the options really are limitless."

EBONY TEWIERIK

Fashion Marketing Graduate

Fashion Marketing students in front of photo wall at event

“I’m really enjoying meeting like-minded people who share the same kind of ideas as me. I’ve always been interested in fashion but since doing this course, it’s the first time I’ve actually envisioned myself working in the industry.”

KARABO TLOKOTSI

Fashion Marketing Student

“I’ve learned organisation, time management, and more from these experiences. Both the course and the swap will help me run other events in the fashion industry once I graduate."

JESSICA MANCZAL

Fashion Marketing Student

Student browsing Fashion Marketing swap event

“I loved the environment and how hands-on the learning was. It was a mixture of really interactive lectures, class discussions, solo learnings and group projects. The teachers were great, I can’t talk highly enough about it.”

NAOMI TANNER

Fashion Marketing Alumni

Different clothing items displayed on mannequins at Fashion Graduate Showcase

HOW TO APPLY

APPLICATION

Apply online via the Apply Now button on the page. Soon afterwards, our International Team will contact you.

DOCUMENTATION

Organise and submit the requested documentation for your application, ensuring all details are correct.

INTERVIEW AND/OR AUDITION

Book and attend an interview and/or audition, where you will meet our friendly International Team.

OFFER

If your application is successful, Collarts will issue a Letter of Offer and invoice directly to you.

ACCEPTANCE

To accept your offer, you must return a signed Student Agreement with receipt of payment.

CONFIRMATION

Once your offer is accepted and your payment received, Collarts will issue an Electronic Confirmation of Enrolment (eCOE) as evidence of your enrolment.

HEALTH COVER

Once you have your eCoE you must purchase your Overseas Student Health Cover (OSHC).

VISA

To prepare for your studies in Australia, you must apply for your Visa.

START YOUR #FUTURENOW AT COLLLARTS

Congratulations! You're ready to start studying at Collarts.

BACHELOR OF APPLIED BUSINESS (FASHION MARKETING)

The Bachelor of Applied Business (Fashion Marketing) course is perfect for people wanting to work in the fashion industry in styling, event management, marketing, and business.

The Bachelor degree can be completed fast-tracked over six trimesters (2 years) of full-time study or standard over nine trimesters (3 years) of full-time study.

THROUGHOUT THE DEGREE, YOU WILL

→ Gain an in-depth understanding of fashion business, marketing, publicity, entrepreneurship and social media

→ Learn practical skills in fashion merchandising, styling and trend forecasting

→ Work on industry projects with fashion designers and brands

→ Get hands-on experience running fashion shows, installations and gallery events

→ Develop an industry-relevant portfolio of creative projects

→ Partake in several opportunities including a 60-hour work placement, sought-after internships and experiences at major events like Melbourne Fashion Week, Ego Expo and more

→ Study on-campus, online, or mixed*, with access to all of Collarts’ campus facilities

The Bachelor and Diploma of Applied Business (Fashion Marketing) are recognised under the Australian Qualifications Framework, accredited through CRICOS; CRICOS Code: 096728K (2 Years)/104500D (3 Years) & 096729J (2 Trimesters)/104388K (3 Trimesters).

*To transfer from online to on-campus, terms and conditions apply, including meeting GTE criteria.

ADMISSIONS POLICY

DIPLOMA OF APPLIED BUSINESS (FASHION MARKETING)

The Diploma of Applied Business (Fashion Marketing) course is perfect for people wanting to work in the fashion industry in styling, event management, marketing, and business.

The diploma can be completed fast-tracked over two trimesters (8 months) of full-time study or standard over three trimesters (12 months) of full-time study. You also have the opportunity to progress into the Bachelor Degree (subject to academic performance).

THROUGHOUT THE DIPLOMA, YOU WILL

→ Gain an in-depth understanding of fashion business, marketing, publicity, entrepreneurship and social media

→ Learn practical skills in fashion merchandising, styling and trend forecasting

→ Work on industry projects with fashion designers and brands

→ Get hands-on experience running fashion shows, installations and gallery events

→ Develop an industry-relevant portfolio of creative projects

→ Study on-campus, online, or mixed*, with access to all of Collarts’ campus facilities

*To transfer from online to on-campus, terms and conditions apply, including meeting GTE criteria.

ADMISSIONS POLICY

DOUBLE DEGREE: BACHELOR OF APPLIED BUSINESS (FASHION MARKETING) AND BACHELOR OF DESIGN (FASHION & SUSTAINABILITY)

If you dream of a career as a Fashion Designer, Fashion Stylist, Textile Designer, Fashion Buyer, Fashion Merchandiser, Pattern Maker, or Product Developer, this course is for you.

If you are starting with the Fashion Marketing course, you can complete the double degree in:

→ 176 weeks fast-tracked full-time study (ten trimesters)

→ 248 weeks standard full-time study (14 trimesters)

→ 196 weeks mixed (fast-tracked Fashion Marketing course and standard Fashion & Sustainability course) full-time study (11 trimesters)

→ 228 weeks mixed (standard Fashion Marketing course and fast-tracked Fashion & Sustainability course) full-time study (13 trimesters)

If you are starting with the Fashion & Sustainability course, you can complete the double degree in:

→ 156 weeks fast-tracked full-time study (nine trimesters)

→ 248 weeks standard full-time study (14 trimesters)

→ 196 weeks mixed (fast-tracked Fashion & Sustainability course and standard Fashion Marketing course) full-time study (11 trimesters)

→ 208 weeks mixed (standard Fashion & Sustainability course and fast-tracked Fashion Marketing course) full-time study (12 trimesters)

TAILOR YOUR DOUBLE DEGREE & INDUSTRY EXPERIENCE

Students can choose whether they would like to start in the Fashion Marketing or Fashion & Sustainability course, with consultation from our Future Student team to identify which path is best for them. Click here to view the Fashion & Sustainability course.

THROUGHOUT THE DOUBLE DEGREE, YOU WILL

→ Gain an in-depth understanding of fashion business, marketing, publicity, entrepreneurship and social media

→ Learn practical skills in fashion merchandising, styling and trend forecasting

→ Work on industry projects with fashion designers and brands

→ Create, develop and produce ethical fashion products and services

→ Acquire an in-depth understanding of global fashion practices, design, and sustainability

→ Gain knowledge and experience in fashion business, styling, ethical responsibility, and zero waste techniques and technologies

→ Get hands-on experience running fashion shows, installations and gallery events, or in exclusive work opportunities with Melbourne Fashion Week, Ego Expo, and more

→ Develop an industry-relevant portfolio and capstone project

→ Study on-campus or mixed*, with access to all of Collarts’ campus facilities

The Double Degree: Bachelor of Applied Business (Fashion Marketing) and Bachelor of Design (Fashion & Sustainability) is recognised under the Australian Qualifications Framework, accredited through CRICOS; CRICOS Code XXXXXXX (X years)/XXXXXXX (X years)/XXXXXX (X years).

*To transfer from online to on-campus, terms and conditions apply, including meeting GTE criteria.

ADMISSIONS POLICY

ADMISSION REQUIREMENTS

→ Applicants will need to attend an admissions interview. You will be asked questions about your experience, background, and interest in the course and/or industry

ELIGIBILITY REQUIREMENTS

DIPLOMA AND DEGREE APPLICANTS

International students must meet the following criteria:

→ Applicants must be at least 18-years-old at course commencement

→ Successful completion of a senior secondary school certificate equivalent to Australian Year 12

→ English Proficiency (see below)

→ Interview

ENGLISH LANGUAGE REQUIREMENTS

Our English requirement is an overall IELTS score of 6.0 (with no single band score below 6.0) for all the courses, except Entertainment Journalism and Creative Writing, where students are required to have an overall IELTS score of 6.5 (with no single band score below 6.0)

Applicants may also provide the following as evidence of their English proficiency:

→ Results of English subjects in a range of countries’ secondary school certificate, ALevel or the International Baccalaureate. Please contact international@collarts.edu.au if you have any questions

→ Successful completion of an English course at any of our pathway providers

BACHELOR